Marketing and advertising​

A comprehensive solution for automating marketing and advertising services

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The solution is created using Simbioz EMS on the Odoo Community/Enterprise Edition platform​

Main functional features

The Simbioz EMS software solution for automating marketing and advertising services allows companies to optimize workflows, increase the efficiency of customer management, and improve the effectiveness of advertising campaigns. The system integrates key CRM, project management, financial accounting, and analytics functions, which helps to increase productivity and increase business profitability.

Customer management (CRM)

  • Maintaining a customer base and interaction history
  • Automate lead and deal processing
  • Contact management and audience segmentation
  • Analyze the effectiveness of customer interactions

Manage marketing campaigns

  • Planning and automation of marketing campaigns
  • Multichannel communications (Email, SMS, social networks)
  • Triggers and automation scenarios
  • Measuring the effectiveness of campaigns

Event and event management

  • Event planning and automation
  • Automation of registrations and payments

Project and task management

  • Planning and distribution of tasks among employees
  • Control of deadlines and automatic reminders
  • Tracking progress on projects
  • Working together on tasks

Financial accounting and budget management

  • Generating estimates and invoices
  • Control of project costs and profitability
  • Automation of invoicing
  • Analytics of financial indicators

Analytics and reporting

  • Built-in tools for creating reports
  • Data visualization and analytical dashboards
  • Evaluation of ROI of marketing activities
  • Integration with Google Analytics and other systems

Integrations and scalability

  • Flexible integration with external services
  • API for interaction with other platforms
  • Scalability of the solution according to business needs


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